How to Find a Reputable Jeweler
Whether you’re shopping for an engagement or wedding ring, you need to work with a reputable jeweler. Rings are an investment. Make sure yours is a good one.
Here’s how to find a credible jeweler:
What’s the Jeweler’s Reputation?
Reputation is everything in this business, and you want to choose someone with whom you can build a lasting relationship.
When searching for jewelers, find out:
- How long they’ve been in business
- What they’re reputation is like
An established business will have a list of happy customers, and they’ll be around when the ring needs maintenance. You’ll also know where to go when it comes to buy anniversary gifts.
Check reviews (like this one consumer reviews of James Allen diamonds – what’s the verdict?) and forums online to find out more about jewelers.
What Kind of Diamonds Does the Jeweler Sell?
Browse the jeweler’s inventory to gauge the quality of the diamonds they sell. If they offer “in-house certified” or EGL/IGI graded diamonds, cross them off your list.
Ask for a GIA or AGS certificate.
Also, make sure the jeweler offers a wide selection. You want some leeway when choosing a ring style.
While you’re browsing and assessing their inventory, find out more information on the services they offer. A respected jeweler will offer a wide range of services and should have:
- A bench jeweler to resize and repair jewelry
- A gemologist who can help you find the right stone
If you want a custom design, you’ll want a jeweler that offers design services.
How Knowledgeable is the Jeweler?
Buying an engagement or wedding ring is an important process, and one that’s new to many people. There’s a good chance that you have a lot of questions you want answered.
The jeweler’s staff should be able to confidently answer your questions, and if they can’t, they should be able to direct you to someone who can.
How is the Diamond Appraisal and Certification Handled?
Don’t blindly trust the jeweler. Ask them to supply a third-party diamond certificate from a reputable gem lab, like Gemological Institute of America (GIA) or American Gem Society (AGS).
Third-party certification will outline treatments done to the stone and will verify that the stone is natural. The certification documents the carat, color and quality of the diamond.
Does the Jeweler Explain the 4Cs?
Unless you’re in the diamond business, you probably don’t know how to gauge a diamond’s 4Cs (carat, clarity, color and cut). But a good jeweler should be able to walk you through the process and give you the tools to look at the beauty of the stone.
It also helps to do your own research beforehand, so you can tell whether the jeweler is trying to sell you a poor-quality diamond.
What Type of Return Policy Does the Jeweler Offer?
No one buys a ring with the intention of returning it, but it happens. Whether things didn’t work out as planned, the ring doesn’t meet your needs, or your significant other wants something different, you want to make sure that you can return the ring if needed.
Find out about the jeweler’s return policy before making your purchase, so you know what you’re up against in case the worst happens.